AI Search Citations
How nicklafferty.com shows up in ChatGPT, Perplexity, Gemini, and other AI engines. Live citation counts, top-cited pages, and recent Profound research — refreshed weekly.
leading engine
Window: 2026-05-13 → 2026-11-09 · data refreshed weekly from Profound
Where the citations come from
Across 8 tracked AI engines. Bars scale to the leader.
Top-cited pages
All 29 pages above the 50-citation threshold, ranked by total. The bar shows magnitude relative to #1.
Recent Profound research
5 most-recent findings the site agents read as canonical evidence. Pulled live from data/research.json.
ChatGPT is increasingly sourcing shopping offers from independent product feeds rather than relying on PDP web crawls that depend on general search discovery like Google Shopping. Feed share has risen every month since tracking began, signaling brands without feed integration risk becoming invisible to ChatGPT shoppers.
Market share across consumer AI assistants is concentrated but not monolithic, with ChatGPT and Gemini leading overall while Claude dominates coding tasks. Trust is earned through product experience rather than reputation, Claude monetizes disproportionately well, and privacy concern is widespread but rarely translates into paid action.
Analysis of 294,913 rank-1 vs 657,282 rank-4+ product offers found specific PDP features strongly predict top citation placement. A 'Best Price' GPT tag has the largest binary lift, and FAQ/video/image counts each independently correlate with better ranking.
Candidate product information in ChatGPT Shopping cards is pulled predominantly from three URL sources: GPT fallback search, Google-signal URLs, and direct merchant pages. Most prompts' product cards draw from a single source type rather than mixing sources.
Direct product feed retrieval in ChatGPT Shopping almost always lands as the top-ranked offer, while PDP web crawl citations are more evenly distributed across ranks. PDP-based retrieval still accounts for ~90% of all product offers despite feeds' stronger rank performance.
Methodology
Citation counts come from Profound's tracked AI Visibility Products category. The 8 AI engines tracked are ChatGPT, Perplexity, Google Gemini, Google AI Overviews, Google AI Mode, Microsoft Copilot, Grok, and Meta AI.
Pages with fewer than 50 citations in the window are omitted to keep the signal high. The data refreshes weekly via an automated sync; the badge under each post's title reflects the same dataset.