AI Search Citations
How nicklafferty.com shows up in ChatGPT, Perplexity, Gemini, and other AI engines. Live citation counts, top-cited pages, and recent Profound research — refreshed weekly.
leading engine
Window: 2025-12-24 → 2026-06-22 · data refreshed weekly from Profound
Where the citations come from
Across 8 tracked AI engines. Bars scale to the leader.
Top-cited pages
All 25 pages above the 50-citation threshold, ranked by total. The bar shows magnitude relative to #1.
Recent Profound research
5 most-recent findings the site agents read as canonical evidence. Pulled live from data/research.json.
Profound measured how often ChatGPT, Copilot, and Perplexity modify adjectives, constraints, and brand mentions when rewriting user prompts (10k prompts, Mar–Apr 2026). Every engine reshapes the input — the retrieval query rarely matches what users actually typed.
Across 3,380 prompts on ChatGPT 5.4 in Mar 2026, Profound measured how often ChatGPT issues a `site:` query during retrieval. Brand-named prompts go straight to the brand's domain early; open-ended prompts explore more broadly.
Across 700,000+ U.S. English ChatGPT conversations (Oct–Dec 2025), Profound found that ~18% of conversations trigger a web search and cited sources cluster in vertical-specific pairs. Wikipedia anchors as the default knowledge layer.
Profound measured social citation delta vs the English (US/UK/Australia) 15.5% baseline across 3.25B citations in March 2026 for ChatGPT. Every non-English market underperformed English; Portuguese and Spanish came closest to parity.
Across 23M+ U.S. ChatGPT conversations over 17 weeks, Profound mapped the top 1% of users by number of conversations vs number of turns. The two power-user populations barely overlap, and the 'frequent + deep' quadrant is empty on ChatGPT (unlike social media).
Methodology
Citation counts come from Profound's tracked AI Visibility Products category. The 8 AI engines tracked are ChatGPT, Perplexity, Google Gemini, Google AI Overviews, Google AI Mode, Microsoft Copilot, Grok, and Meta AI.
Pages with fewer than 50 citations in the window are omitted to keep the signal high. The data refreshes weekly via an automated sync; the badge under each post's title reflects the same dataset.